The Reality Check - Dr. Heidi Haavik

Web Name: The Reality Check - Dr. Heidi Haavik






The Reality Check

Simplifying Chiropractic for your Patients

We help Chiropractors educate their patients using the science of chiropractic.

About The Reality Check

The Reality Check is a resource library designed to help Chiropractors educate their patients about the science of chiropractic.

It’s created by a team of chiropractors, scientists and digital media specialists, headed by an award-winning chiropractor and Neurophysiologist Dr. Heidi Haavik.

The Reality Check provides top notch and easy to use animations and info to promote our office with chiropractic brain and neurology based science gems. Linking research and everyday practice that are congruent with our mission. And the great thing it is subluxation based!

-Martin Fransson,
DC, Sweden


We’ve made a series of animations you can use on your website or in practice.

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Award-winning chiropractors take a look at the latest research and interpret it for you.

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Spread the science using snippets and quotes made for social media.

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Books, posters, brochures and more. All members get a discount.

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Appropriate Content for External Marketing in UK & Australia

Appropriate for external marketing in AustraliaAppropriate for external marketing in United Kingdom

As far as we are aware, the content is appropriate for external marketing in all other countries.

Our Vision

A world of people expressing optimal potential.


Enlightening the world about the science of chiropractic.

Core business

To educate and inspire the public about the latest scientific evidence about chiropractic careTo keep chiropractors up to date with the latest scientific evidenceTo provide great evidence-informed marketing material for chiropractic practices



Heidi has really hit the nail on the head in describing the processes of how chiropractic care may impact the nervous system, the possible benefits of this health care practice, scientific data supporting these benefits, and also the cautions to be taken.

Our People

Dr Heidi Haavik

Chiropractor, Scientist, Founder, PhD

Author of best selling book The Reality Check

Dr Heidi Haavik, PhD, is the founder of Haavik Research, a chiropractor and a neurophysiologist who has worked in the area of human neurophysiology since the early 2000s.

Her work has been instrumental to the industry, and she has helped prove the efficacy of chiropractic care in improving people’s health and wellbeing. Heidi’s expansive knowledge and expertise has paved the way for her best-selling book to be turned into this exciting resource.

Dr Kelly Holt

Chief Scientific Editor, Chiropractor, PhD

New Zealand Chiropractor of the Year 2014

Dr Kelly Holt is is a chiropractor and PhD trained clinical research scientist. Kelly has worked closely with Dr Heidi Haavik since 2002 at the New Zealand College of Chiropractic.

Kelly is passionate about understanding how chiropractors impact on the quality of life and human performance of their patients; and he is dedicated to sharing this information with not only the students he teaches, but the consumers themselves.

David Woodard

Digital Director

David’s expert knowledge of the digital landscape has enabled him to work on a variety of digital projects from start-ups to large events such as the Rugby Word Cup.

He was one of the very first people to create a ‘blog’ back in 1998 and he has been involved with several successful online businesses since then.

He is passionate about enlightening the world about the science of Chiropractic.

The Reality Check provides top notch and easy to use animations and info to promote our office with chiropractic brain and neurology based science gems. Linking research and everyday practice that are congruent with our mission. And the great thing it is subluxation based!-Martin Fransson, DC, SwedenThis is an investment that your practice really needs to make if you want to be able to communicate with your patients effectively.-Dr Bruce WhittinghamI would like to thank Dr Haavik for her outpouring generosity. Her relevant research, her concern to make it approachable, and her brilliant wish to participate in improving our profession means that we cannot but enjoy the reading of this book and wait enthusiastically for her next scientific publications.-Dr Chloe Blanchard, FranceCongratulations on the production of the videos – they are excellent – we are playing them in our reception rooms and our patients are referring in new patients. What an amazing way to leverage your message.-Jane Barham

Enlightening the world about the science of Chiropractic.

New Zealand OfficeBox 35036, Browns BayAuckland 0753, New Zealand
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