Jonah Berger | NYT WSJ Bestselling Author of Contagious

Time 2021-09-19 17:12:02

Web Name: Jonah Berger | NYT WSJ Bestselling Author of Contagious

WebSite: http://jonahberger.com

ID:196364

Keywords:

NYT,WSJ,Jonah,

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Almost there! Please enter your email and click the button below to gain instant access. Enter your email to instantly get access to the resources: What do you want to change? Marketers want to change customers’ minds and leaders want to change organizations. Startups want to change industries and non-profits want to change the world. But change is hard. We push and push, but often nothing happens. It turns out that there’s a better way. Want access to free resources on how to change minds, organizations, and the world? We’ve all been frustrated trying to change someone’s mind. In this captivating book, Jonah Berger removes that frustration by showing us how to remove the barriers to change. The Catalyst will teach you how to change anything. Charles Duhigg, bestselling author of The Power of Habit and Smarter Faster Better Full of gripping anecdotes, smart science, and savvy advice, The Catalyst is an essential read for anyone in the business of change. Added bonus: It’s the rare business book that reads like a pager-turner. Daniel H. Pink, author of When and To Sell is Human The Catalyst is a fascinating read and a powerful toolkit to help us change minds, organizations, and hopefully even the world. Arianna Huffington, Founder & CEO, Thrive Global Jonah Berger is one of those rare thinkers who blends research-based insights with immensely practical guidance. I am grateful to be one of the many who have learned from this master teacher.” Jim Collins, author Good to Great, coauthor Built to Last Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst.Dr. Berger is a world-renowned expert on change, word of mouth, influence, consumer behavior, and how products, ideas, and behaviors catch on. He has published over 50 articles in top‐tier academic journals, teaches Wharton’s highest rated online course, and popular outlets like The New York Times and Harvard Business Review often cover his work. He’s keynoted hundred of events, and often consults for organizations like Google, Apple, Nike, and the Gates Foundation. More About Jonah Work with Jonah Almost there! Please enter your email and click the button below to gain instant access. Enter your email to instantly get access to the resources: Almost there! Please enter your email and click the button below to gain instant access. Enter your email to instantly get access to the resources: Almost there! Please enter your email and click the button below to gain instant access. Enter your email to instantly get access to the resources:

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