Why Companies Should Be Working With PR Agencies

Many companies have faced a point in time where they’ve wondered whether they should start working with professional PR agencies to continue their growth. The answer to that question mainly depends on the individual companies and their resources and goals, but for most businesses, it’s one of the best choices they can make. One of […]

Marketing Consultant Services RFP Issued

Proposal Due Date: Thursday, August 18, 2022 At 5:00 PM Submit RFQ&P via email to: Kellie Silva at ksilva@sdccd.edu Due Date Thursday, August 18, 2022 5:00 PM DISTRICT OVERVIEW As one of the largest of California’s 73 community college districts, the San Diego Community College District serves approximately 100,000 students annually at its three, credit […]

Improving Video Marketing Efforts

Video content has started prioritizing with some of the most popular social media platforms. This type of content also tends to be quite dynamic and shareable for many audiences. Many other benefits come with video content, making videos very powerful tools companies can use to target more potential customers. In fact, according to research, video […]

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Top global franchise brands

In spite of the pandemic, many franchise brands have continued to increase their reach. Franchising gives people the opportunity to own their business without taking on the associated risks. They can use a successful business model and they do not have to figure out how to create one. Franchise owners use a structure that has […]

Keeping Track of Website Traffic

By keeping track of website traffic companies can create realistic strategies and goals that are going to result in an increase in revenue for them. Although plenty of companies tend to claim to be data-driven, less than 30% actually have a business strategy that’s documented. That means companies need to have a business strategy so […]

Revenue and Website Traffic

Companies need to know how they can keep track and calculate their web traffic because their websites contribute to the overall business value, as well as the revenue they can generate. Companies need to stay on top of their web traffic to understand the performance of their campaigns and strategies, along with figuring out any […]

Business lessons learned from the pandemic

Obstacles can always be treated as a learning experience. It may take quite a few years to recover from the damage caused by the pandemic, there are different ways in which the pandemic has changed the way we live and work. Businesses have learned very hard lessons on how things can change suddenly irrespective of […]

PSA on Hurricane Preparedness

The Hawaii Emergency Management Agency (HI-EMA), the emergency management agency for the State of Hawai’i under the Department of Defense (HI-DOD), is requesting a quote for services from an experienced public relations and/or advertising firm to assist in providing hurricane-related outreach and education campaign media products. BACKGROUND HI-EMA is the state’s designated emergency management agency, […]

Reducing inventory costs

The pandemic and its resultant economic challenges have reduced the amount of money available. When money is tight, customers want more for less. As people have relocated over the past couple of years due to the pandemic, many areas have experienced stockouts since the inventory in those areas was not ready for this shift. Other […]

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